From SEO to GEO: How to get found on ChatGPT
I remember when ranking #1 on Google was the holy grail of digital marketing.
Those days are fading fast.
Just
Automations Are the New Spreadsheets
If you can do simple calculations using Google Sheets or Excel, then you can create an AI agent to help
Using AI to Find a Doctor
Twenty years ago, when I first started as a consultant, I worked quite a bit with medical practices.
Mostly, this
Reasoning
I love being a dad.
I remember the very first moment I realized that this creature that I had helped
The End of Tribal Knowledge
Tribal knowledge has long been the glue holding many businesses together.
Groups of employees shared expertise the old-fashioned way: instructions
Click Bait
If there was a universal topic for conversation in Texas, it would be about the weather.
This week we are
The Maker Mindset
I can remember a time when tinkering in a shop was considered a bit nerdy.
But I literally grew up
FOMO Marketing: Leveraging Human Nature
How the Fear of Missing Out Shapes Consumer Behavior and Marketing Strategy
One advantage of growing up in a small
The Power of Small Steps: Why Modest Goals Lead to Massive Writing Success
A practical guide to setting achievable writing goals that transform your creative journey
Have you ever set an ambitious writing
Valutainment: The Art of Creating Content That Both Entertains and Converts in 2025
How to blend value and entertainment to create content that captivates your audience while driving actual results
In today'
